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Rooftop bar · Downtown Gilroy, CA · Active
Covale Coffee Project & Rooftop Bar
Before opening→46,900+ views
46,900+views, opening weekend
33,700+views, Country Night
$0on ads
Reels we made for Covale
What we did
- 01Pre-launch campaign
Pop-ups and buzz before opening day.
- 02Photo & video library
Built before the doors opened.
- 03Grand opening campaign
46,900+ views on opening weekend.
- 04Event coverage
Rooftop nights, Country Night, weddings.
- 05Community strategy
Partnerships, creators, Downtown Gilroy.
- 06Growth consulting
Still on after launch.
Before we poured a single drink, Imagine Way More was already building our brand. The content was professional from day one, the strategy was intentional, and the community showed up — 46,900+ views on opening weekend alone.